Review of Ad Rotators: What are they and are they good for Affiliate Marketers?

By Sandi Hunter

Ad or URL Rotators have become popular recently but are they good for your affiliate marketing business?

First though, what is an Ad Rotator (also called URL Rotator) ?

Simply put, an Ad or URL Rotator allows you to submit one or more URLS to be added to a rotation for advertising purposes.
Your Ad/URL then appears in rotation with other participating URLS, either on one site, or a number of sites.
Your ad is not static and does not appear all the time, it gets exposed or shown/viewed in random order along with all the other URLS entered.

Benefits of URL Rotators.

Low Cost.
Using a Rotator is very inexpensive advertising. The cost goes up for the amount of time your ad appears in rotation, the number of URLS you can submit, and the number of sites included in the system. In general, the bang for your buck is very good. Expect to pay about $20 to $50 depending on the type and terms of the Ad Rotator service.

Affiliate marketers have long relied on low cost methods of advertising like safelists, banner ads, solo ads and so forth. Ad Rotators open up a larger market and increased exposure especially if your Ads appear on a number of sites, not just one site.

Time Saver.
By participating in an Ad Rotator that includes your Ad on a number of sites, you save a tremendous amount of time by just having to enter your Ad one time.

Target Marketing.
If you want to sell leads, opportunities, traffic, or low cost products and services to a home based, affiliate type audience, you can’t go wrong with Ad Rotators.

Easy To Use.
Rotators are extremely easy to use. Essentially you just enter the Title of Your Site and the URL of your site.
The system does the rest to enter your ad into the rotation cycle for the advertising term specified.

What to be aware of..

1. Make sure you are provided with some type of stats or interval reporting to indicate the exposure for your ads, and the click rate.
This is very helpful and valuable information to you as an Advertiser. Any reputable provider should include this for advertisers, it’s vital data.

2. Ideally you should be provided with a list of websites, either before ordering and or after to show you where your Ads will appear. It’s an added exposure benefit if your ad will rotate on many sites not just on one website.

3. If you are given the opportunity to change your Ad/URL without cost during your advertising term, that is ideal. That way you are not locked into promoting just one affiliate link, you can swap it our for another if you like.

In conclusion, Ad Rotators are very good advertising value for Affiliate Marketers.

If you are looking for recommendations, here is a URL Rotator that we highly recommend.
You can enter up to 5 URLS for ONE YEAR of Advertising. Your URLS show up on over 1500 sites 24/7.
This Rotator actually takes a snap shot of your website so both your Ad and an image of your site appear in the rotation.
Price is great at $37 at the time of writing this, although it may go up as the service is very popular and a cap will be introduced to limit the ads.


I have been marketing online for 24 years helping people do it right with education, and list building tools and procedures.

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