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Why we should not say the word, “Why.”
The word “why” brings back bad memories. When we made a mistake as a child, our parents always asked us, “Why did you do this?!!” Well, we just made a mistake, that’s all. That was an unpleasant experience.
We ask prospects, “Why do you want to start your own part-time business?” Our prospects get flashbacks to their childhood. They become defensive. They feel like we are probing for sales leverage.
We can make this experience more pleasant for our prospects by:
#1. Telling our “why” first.
#2. Changing the wording of the question.
Here is an example of using these two steps.
“I decided to start looking for a part-time business when I found out how much college will cost for my kids. What got you to start thinking about a part-time business?”
We still find out the same information, but in a less threatening way.
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Our competition is pathetic.
They don’t even try. If they continue to refuse to learn how to do this business professionally, how can they possibly compete and get ahead?
It’s easy for us to get ourselves into the top 1%. Every day, try to get a little bit better.
We can read a chapter of a book, listen to a personal development audio, take a class, practice our words, or learn new things about our products and services. It is easy to beat the competition when they are standing still.
Let’s ask ourselves, “What did I learn today to improve my business?”
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Our prospects join network marketing for their own reasons. It is all about them … not us.
Wouldn’t that be a hint that we should be talking about them, and not about us and our company?
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Free bonus class! Friday, August 7th.
To check out our new Masterclass, The Smart Sponsor, click the link below:
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Free Zoom training calls this week.
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Using Stories Part 1: Retailing
Wednesday, August 5 at 2PM Central (8pm BST)
Using Stories Part 2: Prospecting
Thursday, August 6 at 2PM Central (8pm BST)
Click here to instantly register for both Zoom calls. To register for just one of the Zoom calls, click the link below:
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Enjoy the week!
Keith & Tom “Big Al” Schreiter
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Author: HOMEPROFITCOACH
I have been marketing online for 30 years helping people do it right with education, and list building tools and procedures.
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