Selling products online is an exciting and often profitable way to go into
business. Considering the massive number of Internet users and the fact that
this number is constantly growing, you are sure to find a market for just about
anything you would like to sell. The opportunities being what they are, let’s
take a look at some of the most common categories for products offered on the
web.
First, and probably most common, is the large variety of merchandise you can
find in just about any retail store in the country. Items such as books, candy,
shoes and apparel, electronics, software, sporting goods, they’re all out there
on the Internet already.
If someone else is already making money on selling these products online, you
can probably get involved too, provided there is enough demand to support
32
the addition of your business to those already in operation.
You can also sell products online called Resale Rights products. These are often
such things as informative e-books and sometimes even software that
someone else has developed and placed for sale on the Internet. If you decide
to look into this type of product selling, you will need to be familiar with how it
works before you jump in. The best advice I can offer when you consider
reselling is to make sure you know the provisions the original seller has for the
rights of resale. These can be found with the product, and must be followed
according to the originator’s directions.
Services are products too, and they are a big chunk of the e-commerce market.
When I refer to services, I’m talking about everything from the work-at-home
services to the writing of specialized programs for a company. It is such a wide
field of opportunities that it would be impossible to list, at least in this article,
all of the ways you could sell services online.
But remember that most of these services will require you to have at least
some sort of clerical or programming skills, or perhaps some other skill that the
customer needs for the project they are proposing. The services field can easily
be one of the most profitable online ventures for you to start.
Put simply, if it can be sold, and if there is a demand on the Internet for it, you
can start a business with it. Just as a word of caution, there are some things
you may not be able to sell online as a matter of law.
It is always best, when conducting your research, to check with the appropriate
33
agencies about the legality of what you intend to sell. It is far better to find this
out before you sell something online than after you’ve sold it.
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