Dr. Jeffrey Lant An Open Letter to President Obama. We electors have spoken and here’s what you must do. Dr. Jeffrey Lant

An open letter to President Obama. We electors of these
United States have spoken. Here’s what we said…. and
what you must do.
by Dr. Jeffrey Lant
Dear Mr. President:

The people of the United States have spoken… with
a message that must have been gall and wormwood
for you. Because you see, sir, these elections —
endless, expensive, full of expletives undeleted
and charges of every kind and variety… were all
about just one person… and that person is YOU.

You must feel today as Abraham Lincoln felt
when once handed his lunch by the voters: It hurt too
much to laugh, he said, but he was too big to cry.

(By the way, another Illinois politician named Adlai Stevenson
used this memorable line, when he too got sucker punched
by the voters and was denied the White House,
twice. It seems Prairie politicians should keep
these words handy, to be used when their own
native wit fails.)

Unlike Stevenson, however, you remain in the
Oval Office for at least two more years. And, of
course, you want to stay there beyond that as well.
That’s why I’m sending this letter… so you will understand
why you went at your inauguration from a man
revered by millions who thought you could walk on
water, to a man whose head is now barely above
water, dog paddling like crazy to stay afloat. First,
for the good of America, second for your own “legacy”
you must hear and heed what we just said via the
ballot box… and you must seize this moment of
humiliation, embarrassment and profound chagrin
to turn these bitter fruits into fuel for greatness.

Let’s review how you got to this place and what you
must do about it.

1) Your presidency has been more Harvard than Chicago.

On the opening day of the Kennedy presidency, revered
New England poet Robert Frost told the new chief executive this
memorable truth: “Be more Irish than Harvard. Poetry and power is
the formula for another Augustan Age. Don’t be afraid of power.”
Good, shrewd, succinct, New England advice. Take it.

I am writing to you today right across from the
Harvard Law School and its Law Review. You worked
hard to get both… but to save your presidency (and
propitiate an angry nation) you must now be more IIlinois
and Chicago than Cambridge. Cambridge is a
magic place, a civilized place… a place which draws the best
and the brightest from all directions. But Cambridge is a
bad model to govern from because we here produce
elitists… and you need kick boxers and jujitsu masters.

Yes, you can turn a neat phrase… but the moment for neat
phrases is gone. You must, in brief and again, be
more Chicago than Harvard… and this essential
transformation must start at once. Your presidency, sir,
and the improvement of America depends upon it.

2) You tried to do too much, too soon… and ended
up “jack of all trades master of none.”

Sir, we all know people who make promises they
can’t keep. It all sounds so good when you hear them…
but when you promise, then leave project after project unfinished,
you merely engender the very cynicism about
politicians and government you say you abhor; you become
your own worst enemy.

What the country wanted from you was jobs. Put
Americans to work, sir, with real jobs and we can astonish
the world with our range of skills and a “can-do” attitude that
still defines us. Yes, we need health care. Yes, we
need better schools… and all the rest of those good
ideas we all want. But, first and foremost, we need jobs….
and when you selected other priorities you showed us
all that you just didn’t get it; that you were more Harvard
than Chicago. Because, sir, in Illinois (from whence I hail
myself) they get it: jobs, jobs, jobs. You didn’t like Richard
J. Daly very much, but he kept his ears open and
knew that a man without a job is a desperate man, a
hurting man, a man without hope.

You should have commandeered the Roosevelt Room
in the White House and turned it into your personal
command post… where the total focus was on jobs,
jobs, jobs. For you see,sir, we are now in a world war
for the protection of our way of life… and that way is
based on putting Americans to work in ways meaningful
and timely.

Americans would have cheered you to the echo if
you established such a command post and had
overseen the execution of a Manhattan Project for
employment. If you stayed with it daily… and let
America see you at this work you would have had the
hopes and prayers… and unconquerable skills
of a great nation at your side, as well as the rightly
earned gratitude and reverence of millions.

Consider this: when the Great Fire of London took place
in 1666, King Charles II was advised to flee the city and
save his royal skin. But Charles Stuart, king for all that, made
a better choice: he went into the heart of burning London
and helped move the water buckets. He was burnt
and singed like his fellow Londoners. In the process
he was raised to a greater dignity… the dignity of a man.
Uunsurprisingly he was the most successful Stuart of
them all… because he engaged with his subjects, including
the mundane, prosaic, and dangerous.

3) Show us what you believe in.

Sir, you are a lawyer, superbly trained as such at that esteemed
institution across the street. But lawyers, with their “have gun, will
travel” approach to life are not a good model for the remainder
of your at-risk presidency. You need core beliefs. Your party
senses and Republicans charge that you are a man who believes
in little beyond your all-consuming drive for yourself. Very well.
You are ambitious and have, in British Prime Minister Benjamin
Disraeli’s notable phrase, climbed to the top of the “greasy
pole.” That’s the beginning of your career, not the end.

Now tell us that you believe, what you believe, and what
you will stake your presidency on. We hope it will be jobs
and the revitalization of America. Diminished, buffeted though
your president is, you can turn it all around by focusing all
on your hurting countrymen. Your great moments are yet
to come if you will commit, focus, live for them… and bring us safely
through this unabated storm.

We have spoken, sir, we electors of these United States. Our
message is not ambiguous. It needs no Harvard academician
to decipher, though they may say otherwise. It needs one man,
supremely placed for good, to use all his powers, all his
considerable gifts to enhance America. Your countrymen have
shown you and dramatically so just how strongly they feel
about the wrongful moves and misdirections of your first two
years. Listen to them for in this cacophony of restive voices lies
the majesty of the people. You have been disengaged from
them. Now reconnect and resurrect your presidency. Do this
and you will come to see the chastisement of today as
the best thing that could have happened to you… and America. Do
this and we will in due course bless you for rising up like the Phoenix
and winning back our trust, love, and admiration. All other courses
you pursue at your peril… and ours.

About The Author

Harvard-educated Dr. Jeffrey Lant is CEO of
Worldprofit, Inc., www.worldprofit.com where
small and home-based businesses learn how to
profit online. Attend Dr. Lant’s live webcast
TODAY and receive 50,000 free guaranteed
visitors to the website of your choice! For details
on Dr. Lant’s 18 best-selling business books,
go to www.jeffreylant.com

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IN MY OWN VOICE. READING FROM MY COLLECTED WORKS: YARNS OF GREAT SHIPS AND SMALL

IN MY OWN VOICE. READING FROM MY COLLECTED WORKS: YARNS OF GREAT SHIPS AND SMALL

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NOTE: Comes complete with special video recordings of the Author, Dr. Jeffrey Lant reading his work.
When you are a boy in the Midwest of America, oceans are not your usual occupation.
So of course, these seas and oceans become a primary part of what you imagine. The first notable lake I recall is where the Lady of the Lake resides. She was the one, you may remember, who took Excalibur from the dying King Arthur, and then disappeared holding the sword upright, and them submerged… just the image for a daydreaming boy, who wanted to see that lake, see that lady, and have his chance to grab that sword and be the undoubted King of the realm. Right from the beginning, therefore, I was hooked on the water borne adventures which could come if only you believed enough, and never stopped looking through all the seas of all the lands.
The first boat of any substance I remember seeing was the U-505, a German submarine captured in WWII.
As I looked on that small craft, just 252 feet, I wonder where it had been, what they had done, and to whom had they done it.
In short, I recognized that this was not just a piece of ancient metal, but the repository of one sea story after another.
After a summer of working on the farm to bring in the harvest and knowing my father and uncle had worked out a scheme for my agrarian upbringing, I had to exercise my substantial imagination. And so I began my first novel, age 15, written on shelf paper, the amount needed rolled out. On this scroll of paper, each evening I would write the latest installment in the adventures of Hernan Cortez, conquistador.
To this day, I retain an acute interest in Cortez, and all the waters he sailed on, from Spain to Cuba, from Cuba to Vera Cruz.
From that day, without precisely knowing it, I began to collect stories of the great seas, courageous crews or otherwise (think HMS Bounty), and the trade they carried, which took nations like England and Spain and made them rich, and richer still, for to the richest truly went the spoils.
From that day to this, my acquisition of sea stories, of all water stories, has grown apace. To me, these are not sea stories, they are human stories, and in my mind, I can tell you the large ships and little boats which have come through my life.
I sat down the other day to write about all the ships I’d studied, which supplied me with good material, and hours of pleasant reading and studying. As I brainstormed, I saw an unending flotilla, indeed a fleet, of the ships and boats I love so much. They ran from Queen Cleopatra’s extravagant royal barge, burnished with startling gold and the purple sails beloved of Shakespeare, to the African Queen, one of the most magnificent ships there ever was, because the Queen was a noble vessel indeed, and acted accordingly, right through to her noble end.
I studied the greatest battleships on Earth, like the Bismarck, which might have changed the war, but for that one in a million shot that disabled the rudder and damned her to revolve in uncontrollable circles on the sea, and therefore, a sitting duck. There was the story of the Sultana, a riverboat designated to bring home Union war prisoners, the most needy and frail of all, after the fall of the Confederacy. What a horror it was to learn that of 2,427 passengers, far above her capacity, 1,800 were incinerated, their shrieks like the entry way to hell.
There was the Mayflower, which transformed religious immigrants into snobs, and the Victory, Lord Nelson’s flagship, in the Battle of Trafalgar, with its baffling kiss, requested by Nelson for Captain Hardy. And so the list goes on. Consider the Lusitania, which may or may not have been carrying weapons to the Allied forces. Either way, the rampant German submariners polished her off and brought the U.S.A. into the Great War.
There is now, and there always will be no shortage of stories of small ships and great. And to those who are drawn to such stories, we are happy in our work indeed.
Here you’ll find five yarns of ships, great and small with special readings by the author himself – Dr. Jeffrey Lant

“MAN MAY WORK FROM SUN TO SUN, BUT A CONNOISSEUR’S WORK IS NEVER DONE.”

Picture

by Dr. Jeffrey Lant

It is the beginning of April. A lovely time of year here in Cambridge, Massachusetts, where I am writing you. The sun is brilliant; leaves are bursting out all over. It is going to be 82 degrees out today; it was just 30 last week.

These rapid fire changes are, of course, the norm in New England. Temperatures may drop sharply yet again, but the odds are we are now on the necessary path to deliver spring for sure.

I ought to be outside. I’m 70 now, you know, and I’m supposed to be retired. Instead I found that word almost ludicrous in the extreme. There is no rest for the weary.

One reason why is the stack of auction catalogs which I cannot quite reach by leaning backwards in my desk chair. Every day now, the best that major auction companies (and some small ones too) can offer is just about a finger’s length away. They taunt, they point, they arrange themselves in a seductive pattern on the floor, they teeter in makeshift towers which are anything but stable, and fall frequently, giving me yet another look at the bounty inside… bounty that I want.

I thought I’d write this article for you, to show you what you must do if you plan on becoming a major collector, or even an episodic superficial one. There are steps you must take. There are actions and procedures you must learn. As always, you must restrain yourself; it’s part of what being a connoisseur is all about. Focus on the best. Never be or remain satisfied with anything other than quality.

For many years now, I have regarded April, when the first major auctions take place, as the true beginning of auction season. The auction schedule is clogged for this month, May, and June. The loveliest things in the world go on the block during this period, and must sell now before the summer descends, when the unrelenting heat crushes our desire to sit inside and make learned remarks about things we probably cannot afford.

The first thing you need to know about auctions in this season or any other, is that homework is required. Collections are built through assiduous effort, constant viewing and reviewing of objects and offers, constant communication with your stable of experts, and frequent attaboys to keep your spirits up and, as they said in the Revolutionary War, to keep your powder dry.

Upon receipt, review your catalogs at once.

True connoisseurs, that is to say people who play the game better than anyone else, want information early, thorough, and precise. Thus, when a new catalog arrives (that could well be every single day), you must sit down and glance and skim every page. When you get good at this game, this review will only take 10 minutes or so.

As you skim, mark each page that contains something of potential interest. The best thing to do is when you have a little bit more time, create bookmarks by cutting up scrap paper and keep a jar full of them so you’re prepared when the catalogs arrive.

This preliminary review gives you a sense of what may become important over the next days and weeks before the auctions. The goal is not to make a decision now, it is simply to give you a bird’s eye view of everything that is coming up at the auction houses you follow.

Thanks to contemporary universal communications, you may have auctions you’re interested in in Stockholm, Vienna, Paris, London, Rome, Amsterdam, New York, and other major cities, whereas in the olden days, before the internet and computers, you probably couldn’t follow more than one auction house in one city at a time. These days it is perfectly common to follow both major auction houses (Sotheby’s, Christie’s, Dorotheum), and some localized regional houses.

Let’s be honest with each other: this is not easy to do. It takes sustained focus, and a willingness to do what is necessary so that you will not be intimidated when you look for goods in Sweden or Madrid. The worldwide communications revolution has quite clearly fundamentally altered communications, and they have made it possible to learn about, study, and acquire the lots of your highest interest. Craziness extra.

Once you have accomplished your preliminary review, consult your bank book. As I so well know, being a connoisseur with a desire to achieve a splendid collection of international importance selected from the widest variety of goods, you must follow up your preliminary review with a more thorough secondary review.

It is a wise idea to organize this review by date. Remember, when you’re dealing with many auction houses worldwide, your life will be like a popcorn machine, with new sales popping up all the time. Thus, organize your catalogs in chronological order. Don’t just mark the objects you’re interested in, mark the objects you need help with.

I can recall one instance, for example, when I was purchasing Swedish silver sugar bowls from the 18th Century and before. Some of the best silver of this kind was produced in Stockholm, which was then a major political force in Europe. The silver bowls produced in Sweden, however, did not feature elaborate family coats of arms, or other heraldic markings. I was curious, because the objects would have been so much more dramatic, at least in my opinion, with these engraved devices. But it was not the custom to engrave silver as they did in every other major European power. Chacun à son goût.

So… review all your catalogs… mark the items you are interested in… and be clear on the sales date for each catalog you’re interested in. Here is where strategy comes into play. You may see, as I often do, a lovely item on page 1, that is not quite as lovely as an item on page 6, that is not quite as lovely as an item on page 52. Connoisseurs have a constant dilemma. Should you nail down the first item in an auction, even though that may constitute all your available resources, or should you pass on the first item to get to the second, doing the exact same thing to get to the third item. This is a conundrum, a puzzle, an ongoing test of your strategic abilities.

Very few of us have unlimited resources. We must, like I have done throughout the years, work harder, research more thoroughly, and enter the auction arena with nerves of steel. In the auction game, things change with lightning speed. Items which you think you couldn’t afford all of a sudden are selling for fifty percent of what you thought they would. You have to be ready to make the appropriate move, and you must never regret it if your strategy doesn’t work out. Learn from your failures.

By the same token, when you get something that you didn’t expect to get, and you get it below the low estimate, do a happy dance around your desk and whoop it up. Napoleon Bonaparte used to say “Give me the lucky man.” The more you play this game, the luckier you will get.

This brings me to the spring silver sales now underway. I have been spending the last few days in my usual state of anguish and anxiety. All three major European auction houses are having silver sales of the exact things that I crave and cherish. Two of the companies have their silver sales on the same day… different companies, even different continents… same day. This has happened to me on other occasions, where I have one company on hold on one phone and one company on hold on the other. Complete control and clarity are essential in this situation.

Mark the lots that you most want. Do this in all the sales catalogs you have. Do not give way to over-enthusiasm, to an “I must have” attitude. No matter how rare the item you want, there will always be a rarer item coming down the pike.

When I was a graduate student at Harvard, I lived like most graduate students. That is to say, I was a man of empty pockets and unyielding dreams. If some wise acre had told me forty years ago that I would be playing this game with some of the biggest international players, I would not just have disbelieved, I would have scoffed. Such things may happen in fairy tales, but not to graduate students without a schilling in their pocket. But my dream indeed has come true.

Just this morning, I purchased an early 19th Century Venetian seascape by Giacomo Guardi (1764-1835). It is a lovely picture hitherto down on its luck, needing TLC and lots of it. Luckily, it found me, and it now has a chance of life again, and grandeur. This afternoon I’ve been working on my silver collection. Each of these numerous items is an asset. As I have said for so many years, all assets in play. Do not just sit on an asset and look at its thrilling aspects. See it not just as a stationary thing, but as an asset to leverage more. To be a connoisseur is to be not just a finder of beauteous objects, but an economic wizard, seizing a thing, twisting and turning that thing, until you have another thing, and the process takes place all over again for the rest of your life.

Musical note from Grace Jones “Art Groupie” (1981)

I’ve turned to my friend Grace Jones for a comment or two on this matter. Grace is never less than totally frank, which makes so many people squirm, knowing that they may be the next one in her sights.

“Don’t ask me any questions,
My personal life is a bore,
Admire me in glory,
An Art Groupie. That’s all.”

“I’ll never write my memoirs,
There’s nothing in my book,
The only way you see me an Art Groupie,
I’m hooked.”

And so am I.

COME TO CAMBRIDGE! BIRTHPLACE OF GREAT IDEAS THAT CHANGED THE WORLD

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  • Come to Cambridge! Birthplace of great ideas that changed the world

COME TO CAMBRIDGE! BIRTHPLACE OF GREAT IDEAS THAT CHANGED THE WORLD

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Of Cambridge, Harvard and the ghosts of the many diversified people who lived there.
They were experts in theology, education, trade, capitalism, literature, music… all these arts grew here in Cambridge, and at Harvard, often first, since we have always been years, if not decades ahead of the people elsewhere who foolishly make comparisons they cannot hope to win.
Folks come to visit me here in Cambridge, my place of choice. Me and all our artifacts, theories, stratagems, plans, great deeds, dreamt of then consummated… it all happens here in my neighborhood and has been happening here for hundreds of years, no end in sight. Those persons urging me to escape while the getting’s good have never of course lived in any place of such scope, brilliance, challenge, and ultimately veritas, truth.

Whatever the inconveniences (and they are not rare), these pale into insignificance by a single glance. What I see before me on days no matter what the weather, are the great people, the great ideas, the great dreams, the great challenges, the hope and spirit of a great people, everyone my neighbor.
for many years, I have been writing about my neighbors, my instructors, my friends, my lovers, my guests and visitors, and all the richness that they bring with them. I have lived here. I have grown older here. I have used the talents of people I encountered here to build enterprises of international use and merit. And in due course, I shall be buried here.
Now I invite you to amble through the following pages. I have selected a fraction of the articles I’ve written about this grand old city… what has made her… what has sustained here… what has made us proud… and the things we are still doing that will in due course make us proud again.

You will see Cambridge people of note in this book. You will learn of history that has shaped our lives and mental landscapes. I tell you about Anne Hutchinson, who despite every obstacle, brought us religious diversity and freedom of thought.

I’ve taken you to the homes of notable Cambridge people: Henry Wadsworth Longfellow, Dr. Charles Follen, and George and Martha Washington, to name but a few. I’ve showed you how they lived at various times, and their Cambridge connections. They were just a part of the rich legacy.

Read this book carefully; do not skim it. You see, someday if you are very lucky, you may live in Cambridge too. If you do, you will be supremely happy, just as I have been for so many years.

Digital copy in PDF and Kindle epub format.

“MY SALAD DAYS”… A SILVER BOWL, TIFFANY & CO., CIRCA 1940. IMPORTANT AMERICANA ADDED TO THE LANT COLLECTION.

Hey, Internet marketing chump. Looks like you’ve been fooled again. You must like it!

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by Dr. Jeffrey Lant.
Author’s program note. I can’t stand it another minute, Poopsie. I just cannot stand by and let you fail for even one more minute. Because today, like yesterday, and all the days before, you are going to fail; you are not going to make a single penny from that joke you call your online “business”.
Instead by day’s end when you’ve racked up another day of chump change, you’ll be worse off… a day wasted, a precious day you could have used to get ahead, now in the cosmic trash can… clueless on how to get out and make the money you say you want. Look at yourself closely in the mirror right now… that’s one poor puppy staring back at you…. pale, wan, hapless, helpless, pathetic, disgusting. And this is the guy you expect to lead the victory parade? LOL! LOL! LOL!
It’s time for your Internet marketing make-over… It’s time to own up to and grasp what you are doing (the stuff that doesn’t work) and what you must do (if you expect to have any chance of online success at all).
Let’s get started with a cool tune that pretty well summarizes the mess you’re in, the mess you’ll stay in if you don’t follow sensible advice and make a radical change.
“”Fooled Again (I Don’t Like It”)
Go to any search engine now. Find the tune and set it on the highest decibels, for you’re about to fly. Put up your collar… find those ultra cool shades you sheepishly wore just once… wear them like the symbol of insolence and impertinence they were meant to be … now move that arthritic body… for babeeeeee, you are about to astonish the world; Tom Petty and his Heartbreakers — plus one extra guy looking remarkably like… me — are about to help you out of the sad situation you just can’t seem to shake . The song is “Fooled Again (I Don’t Like It”). Recorded in (1971, it was what rock was all about… attitude… edge… in your face… don’t tread on me, maggot… stand back world and prepare to be astonished, I’ve got the ticket to ride.
Now belt out the lyrics that pretty much summarize your entire Internet experience…
“Looks like I’ve been fooled again/ Looks like I’m the fool again/ I don’t like it, I don’t like it.”
Now hear this… you’re not just singing a tune… you’re announcing the advent of the new regime… the regime where you’re a successful online marketer, not just some luckless schlepper, kick-me sign always on your back side, the guy it’s oh-so-easy to ridicule, disdain, and dismiss. You can always feel sorry for these toads, but you can never, ever respect them. And that’s why you don’t just need to scream “I don’t like it”. You’ve got to do something to turn the fiasco you call Internet marketing around… and at once!
Try these suggestions on for size.
1) STOP doing what you’re doing. It doesn’t work. Can’t work. And the silliest thing is that you ever thought it would work. The great thing about the ‘net is how easily you can test your ideas, thoughts and suppositions to see how well they work, indeed to see whether they work at all. For you see, something that doesn’t work today is not going to work tomorrow. Thus, experimentation is and must always be the order of the day, every day. If you won’t test, you won’t succeed.
2) Get trained. In my role as an Internet success counselor at Worldprofit Inc, have had occasion to train, work with, and nudge thousands of people worldwide over the last 20 years.
Nudge? What that means is not just setting the objective and teaching folks how to achieve it… but to keep each student’s nose to the grindstone, keeping them focused, accepting absolutely no excuses, including absolutely no “special pleading” where the candidate offers “reasons” why she didn’t do what she was pledged to do: following each and every step, no ifs, ands, or buts.
Your nudge is an essential part of your success team, and though I say it myself, I am the best nudge on Earth, the least easy to deceive and hide from, unrelenting, never losing sight of the goal, more determined to see you successful than absolutely anyone except your mother. You’d be exceptionally lucky to work with me, and that’s a fact.
So, I ask you. Who’s helping you set goals, brainstorm means of reaching them, reviewing results to see what worked and what didn’t, and always ensuring you stay on track? Yeah, I thought so. You’re not doing it, no one is helping you do it. You’re not focused on results, no one is helping you get focused. Thus your results are non existent, just the way they have always been. What an embarrassment! Have you got any self-respect?
3) You have no list and are not doing the consistent, strenuous work it takes to grow one. This one’s a real killer.
For the last over 40 years now I’ve been telling my students, beating it into their often amazingly resistant brains that “the list is the business, the business is the list.”
How important is your list? Say there’s a fire in your office. What would you grab first to save? Inventory? No, inventory is easily replaceable. Your computer? No worry here. Easily replaceable again. (You do back up, don’t you?) That picture of your mother-in-law; you know the one that confirms her near perfect resemblance to a rare genus of ancient lizard? (Please try to be serious.)
The correct answer, of course, is your list. It is essential, irreplaceable, unique. It’s loss would be catastrophic, a body blow from which you might never recover. And that is why “the list is the business, the business is the list.” The $64,000 question just this: What did you do today to build your list and turn it into the huge money-making tool you require to make the big bucks you say you want and haven’t got a clue how to get. Self-deception, self-deceit, self-delusion. This is what you’re specializing in and your thread-bare results give ample testament about just how successful you’ve been… and will always be. That better make you happy, because that, lamb chop, is what you’re going to get.
4) How are your copywriting skills? Can you write the words that dance and thrill, the words that make people from Alabama to Beijing jump up and shout, causing even the deadest heart to beat faster, faster, faster still? You’d better be, because otherwise you’re in for a lifetime of significance expense, since top copywriters command top dollars… the dollars that come straight out of your pocket; so sad for you but absolutely necessary if you expect to have ad copy that pulls the more lucrative response.
Of course knowing you, you’ll try to conjure the magic words yourself; anything to save a penny. But that, as you’ll quickly learn, just won’t cut it… words without the wizard’s legerdemain, without the magic, produce dismal results… and that just won’t do unless you like endless outflow and driblets of income, few and far between. This is your certain fate when you turn down demonstrated experts and attempt to do their crucial job yourself. Sucker.
5) Trying to build a money-making business off of “free”? Are you one of the hundreds of millions of would-be entrepreneurs online this very moment who is making — and every single day, too — the critical, fatal error of trying to make money off “free stuff” to be found online? If so, listen up. That is IMPOSSIBLE, can’t be done, and only wastes your time and energy. Did you hear me? The extent to which you want Internet success without reasonable investment is the extent to which you will fail, absolutely, positively, guaranteed.
Now for the real craziness. Day after futile day would-be entrepreneurs and Internet marketers enter the Live Business Center at Worldprofit.com. They are told, clearly, honestly, politely, thoroughly what they need for success… and go right out to do the EXACT reverse, ensuring failure, DOA. The Internet has empowered these sad creatures, each a candidate for spam, rip-off, certain loss and every variety of bamboozlement.
Why does this happen to so many so often with such miserable results? Because the typical ‘net entrepreneur is the very model of sloth, laziness, avarice. They want wealth without effort; magnificent results without knowing how to get them; falling victim over and over again to those who find victimizing these foolish people a piece of cake; integrity, honesty and old fashioned business standards and acumen the first to perish in such a pernicious environment; once gone, gone forever.
Must it be this way? Certainly not. Failure as much as success is a choice. Now it’s time for you to make the right decision at last.
Visit me in the Live Business Center at worldprofit.com where we work together in a giant worldwide team so that you have expert assistance 24/7/365 advising, counseling, guiding, reassuring, all accomplished in an environment of professionalism and good fellowship. This is the proven way to substantial financial wealth, a unique place online for people who have not hitherto seen such benefits, much less so fast or certain. It’s good, isn’t it, to “see you think so much of me”? What’s more, unlike Tom Petty and the Heartbreakers, you’ll never be fooled again, and you’ll surely like that!

A clinical psychologist explains how Ayn Rand seduced young minds and helped turn the US into a selfish nation

The ‘Atlas Shrugged’ author made selfishness heroic and caring about others weakness.

Ayn Rand’s “philosophy” is nearly perfect in its immorality, which makes the size of her audience all the more ominous and symptomatic as we enter a curious new phase in our society….To justify and extol human greed and egotism is to my mind not only immoral, but evil.— Gore Vidal, 1961

Only rarely in U.S. history do writers transform us to become a more caring or less caring nation. In the 1850s, Harriet Beecher Stowe (1811-1896) was a strong force in making the United States a more humane nation, one that would abolish slavery of African Americans. A century later, Ayn Rand (1905-1982) helped make the United States into one of the most uncaring nations in the industrialized world, a neo-Dickensian society where healthcare is only for those who can afford it, and where young people are coerced into huge student-loan debt that cannot be discharged in bankruptcy.

Rand’s impact has been widespread and deep. At the iceberg’s visible tip is the influence she’s had over major political figures who have shaped American society. In the 1950s, Ayn Rand read aloud drafts of what was later to become Atlas Shrugged to her “Collective,” Rand’s ironic nickname for her inner circle of young individualists, which included Alan Greenspan, who would serve as chairman of the Federal Reserve Board from 1987 to 2006.

In 1966, Ronald Reagan wrote in a personal letter, “Am an admirer of Ayn Rand.” Today, Rep. Paul Ryan (R-WI) credits Rand for inspiring him to go into politics, and Sen. Ron Johnson (R-WI) calls Atlas Shrugged his “foundation book.” Rep. Ron Paul (R-TX) says Ayn Rand had a major influence on him, and his son Sen. Rand Paul (R-KY) is an even bigger fan. A short list of other Rand fans includes Supreme Court Justice Clarence Thomas; Christopher Cox, chairman of the Security and Exchange Commission in George W. Bush’s second administration; and former South Carolina governor Mark Sanford.

But Rand’s impact on U.S. society and culture goes even deeper.

The Seduction of Nathan Blumenthal

Ayn Rand’s books such as The Virtue of Selfishness and her philosophy that celebrates self-interest and disdains altruism may well be, as Vidal assessed, “nearly perfect in its immorality.” But is Vidal right about evil? Charles Manson, who himself did not kill anyone, is the personification of evil for many of us because of his psychological success at exploiting the vulnerabilities of young people and seducing them to murder. What should we call Ayn Rand’s psychological ability to exploit the vulnerabilities of millions of young people so as to influence them not to care about anyone besides themselves?

While Greenspan (tagged “A.G.” by Rand) was the most famous name that would emerge from Rand’s Collective, the second most well-known name to emerge from the Collective was Nathaniel Branden, psychotherapist, author and “self-esteem” advocate. Before he was Nathaniel Branden, he was Nathan Blumenthal, a 14-year-old who read Rand’s The Fountainhead again and again. He later would say, “I felt hypnotized.” He describes how Rand gave him a sense that he could be powerful, that he could be a hero. He wrote one letter to his idol Rand, then a second. To his amazement, she telephoned him, and at age 20, Nathan received an invitation to Ayn Rand’s home. Shortly after, Nathan Blumenthal announced to the world that he was incorporating Rand in his new name: Nathaniel Branden. And in 1955, with Rand approaching her 50th birthday and Branden his 25th, and both in dissatisfying marriages, Ayn bedded Nathaniel.

What followed sounds straight out of Hollywood, but Rand was straight out of Hollywood, having worked for Cecil B. DeMille. Rand convened a meeting with Nathaniel, his wife Barbara (also a Collective member), and Rand’s own husband Frank. To Branden’s astonishment, Rand convinced both spouses that a time-structured affair—she and Branden were to have one afternoon and one evening a week together—was “reasonable.” Within the Collective, Rand is purported to have never lost an argument. On his trysts at Rand’s New York City apartment, Branden would sometimes shake hands with Frank before he exited. Later, all discovered that Rand’s sweet but passive husband would leave for a bar, where he began his self-destructive affair with alcohol.

By 1964, the 34-year-old Nathaniel Branden had grown tired of the now 59-year-old Ayn Rand. Still sexually dissatisfied in his marriage to Barbara and afraid to end his affair with Rand, Branden began sleeping with a married 24-year-old model, Patrecia Scott. Rand, now “the woman scorned,” called Branden to appear before the Collective, whose nickname had by now lost its irony for both Barbara and Branden. Rand’s justice was swift. She humiliated Branden and then put a curse on him: “If you have one ounce of morality left in you, an ounce of psychological health—you’ll be impotent for the next 20 years! And if you achieve potency sooner, you’ll know it’s a sign of still worse moral degradation!”

Rand completed the evening with two welt-producing slaps across Branden’s face. Finally, in a move that Stalin and Hitler would have admired, Rand also expelled poor Barbara from the Collective, declaring her treasonous because Barbara, preoccupied by her own extramarital affair, had neglected to fill Rand in soon enough on Branden’s extra-extra-marital betrayal. (If anyone doubts Alan Greenspan’s political savvy, keep in mind that he somehow stayed in Rand’s good graces even though he, fixed up by Branden with Patrecia’s twin sister, had double-dated with the outlaws.)

After being banished by Rand, Nathaniel Branden was worried that he might be assassinated by other members of the Collective, so he moved from New York to Los Angeles, where Rand fans were less fanatical. Branden established a lucrative psychotherapy practice and authored approximately 20 books, 10 of them with either “Self” or “Self-Esteem” in the title. Rand and Branden never reconciled, but he remained an admirer of her philosophy of self-interest until his recent death in December 2014.

Ayn Rand’s personal life was consistent with her philosophy of not giving a shit about anybody but herself. Rand was an ardent two-pack-a-day smoker, and when questioned about the dangers of smoking, she loved to light up with a defiant flourish and then scold her young questioners on the “unscientific and irrational nature of the statistical evidence.” After an x-ray showed that she had lung cancer, Rand quit smoking and had surgery for her cancer. Collective members explained to her that many people still smoked because they respected her and her assessment of the evidence; and that since she no longer smoked, she ought to tell them. They told her that she needn’t mention her lung cancer, that she could simply say she had reconsidered the evidence. Rand refused.

How Rand’s Philosophy Seduced Young Minds

When I was a kid, my reading included comic books and Rand’s The Fountainhead and Atlas Shrugged. There wasn’t much difference between the comic books and Rand’s novels in terms of the simplicity of the heroes. What was different was that unlike Superman or Batman, Rand made selfishness heroic, and she made caring about others weakness.

Rand said, “Capitalism and altruism are incompatible….The choice is clear-cut: either a new morality of rational self-interest, with its consequences of freedom, justice, progress and man’s happiness on earth—or the primordial morality of altruism, with its consequences of slavery, brute force, stagnant terror and sacrificial furnaces.” For many young people, hearing that it is “moral” to care only about oneself can be intoxicating, and some get addicted to this idea for life.

I have known several people, professionally and socially, whose lives have been changed by those close to them who became infatuated with Ayn Rand. A common theme is something like this: “My ex-husband wasn’t a bad guy until he started reading Ayn Rand. Then he became a completely selfish jerk who destroyed our family, and our children no longer even talk to him.”

To wow her young admirers, Rand would often tell a story of how a smart-aleck book salesman had once challenged her to explain her philosophy while standing on one leg. She replied: “Metaphysics—objective reality. Epistemology—reason. Ethics—self-interest. Politics—capitalism.” How did that philosophy capture young minds?

Metaphysics—objective reality. Rand offered a narcotic for confused young people: complete certainty and a relief from their anxiety. Rand believed that an “objective reality” existed, and she knew exactly what that objective reality was. It included skyscrapers, industries, railroads, and ideas—at least her ideas. Rand’s objective reality did not include anxiety or sadness. Nor did it include much humor, at least the kind where one pokes fun at oneself. Rand assured her Collective that objective reality did not include Beethoven’s, Rembrandt’s, and Shakespeare’s realities—they were too gloomy and too tragic, basically buzzkillers. Rand preferred Mickey Spillane and, towards the end of her life, “Charlie’s Angels.”

Epistemology—reason. Rand’s kind of reason was a “cool-tool” to control the universe. Rand demonized Plato, and her youthful Collective members were taught to despise him. If Rand really believed that the Socratic Method described by Plato of discovering accurate definitions and clear thinking did not qualify as “reason,” why then did she regularly attempt it with her Collective? Also oddly, while Rand mocked dark moods and despair, her “reasoning” directed that Collective members should admire Dostoyevsky, whose novels are filled with dark moods and despair. A demagogue, in addition to hypnotic glibness, must also be intellectually inconsistent, sometimes boldly so. This eliminates challenges to authority by weeding out clear-thinking young people from the flock.

Ethics—self-interest. For Rand, all altruists were manipulators. What could be more seductive to kids who discerned the motives of martyr parents, Christian missionaries and U.S. foreign aiders? Her champions, Nathaniel Branden still among them, feel that Rand’s view of “self-interest” has been horribly misrepresented. For them, self-interest is her hero architect Howard Roark turning down a commission because he couldn’t do it exactly his way. Some of Rand’s novel heroes did have integrity, however, for Rand there is no struggle to discover the distinction between true integrity and childish vanity. Rand’s integrity was her vanity, and it consisted of getting as much money and control as possible, copulating with whomever she wanted regardless of who would get hurt, and her always being right. To equate one’s selfishness, vanity, and egotism with one’s integrity liberates young people from the struggle to distinguish integrity from selfishness, vanity, and egotism.

Politics—capitalism. While Rand often disparaged Soviet totalitarian collectivism, she had little to say about corporate totalitarian collectivism, as she conveniently neglected the reality that giant U.S. corporations, like the Soviet Union, do not exactly celebrate individualism, freedom, or courage. Rand was clever and hypocritical enough to know that you don’t get rich in the United States talking about compliance and conformity within corporate America. Rather, Rand gave lectures titled: “America’s Persecuted Minority: Big Business.” So, young careerist corporatists could embrace Rand’s self-styled “radical capitalism” and feel radical — radical without risk.

Rand’s Legacy

In recent years, we have entered a phase where it is apparently okay for major political figures to publicly embrace Rand despite her contempt for Christianity. In contrast, during Ayn Rand’s life, her philosophy that celebrated self-interest was a private pleasure for the 1 percent but she was a public embarrassment for them. They used her books to congratulate themselves on the morality of their selfishness, but they publicly steered clear of Rand because of her views on religion and God. Rand, for example, had stated on national television, “I am against God. I don’t approve of religion. It is a sign of a psychological weakness. I regard it as an evil.”

Actually, again inconsistent, Rand did have a God. It was herself. She said:

I am done with the monster of “we,” the word of serfdom, of plunder, of misery, falsehood and shame. And now I see the face of god, and I raise this god over the earth, this god whom men have sought since men came into being, this god who will grant them joy and peace and pride. This god, this one word: “I.”

While Harriet Beecher Stowe shamed Americans about the United States’ dehumanization of African Americans and slavery, Ayn Rand removed Americans’ guilt for being selfish and uncaring about anyone except themselves. Not only did Rand make it “moral” for the wealthy not to pay their fair share of taxes, she “liberated” millions of other Americans from caring about the suffering of others, even the suffering of their own children.

The good news is that I’ve seen ex-Rand fans grasp the damage that Rand’s philosophy has done to their lives and to then exorcize it from their psyche. Can the United States as a nation do the same thing?

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Confused About Marketing On Facebook Try This Advice Today

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Have you been told that Facebook marketing is a must for your business to survive? If you’re a bit confused here, no worries. This article will break down all there is to know about Facebook marketing.
Facilitate regular interaction with your followers so you understand their needs and interests. Make sure you notice when people make posts on your page. Many businessmen that are successful have received great marketing ideas that work from the general public. When someone posts on your page, make sure to respond to them.
Coming up with a giveaway is a wonderful idea to help your Facebook marketing campaign. Encourage new subscribers by offering free products. Let people know who won by announcing it on your profile, and use this strategy again if you wish to get additional subscribers later on.
Create a custom tab for your Facebook page. You can use custom tabs as a welcome locale for all of your new Facebook visitors. It’s a great place to promote your current offerings, products, and services. Plus, it’ll give a little personality to your Facebook page which is always a plus.
Make a group rather than a page. A group allows everyone to interact and feel like they know one another. You could also use a group and a page to get maximum benefits from Facebook marketing.
Create a contest on your Facebook page that only fans of your page can participate in. This will make them excited to come to your page. They may even tell family, friends, or co-workers, meaning you will have more visitors coming to your page. Of course, more visitors means more business!
When you utilize Facebook Offers, you are able to promote freebies and contests you’re running on your site. Set up your offer and switch it to Promoted Post via your Wall. If the offer is extra special, you can promote it to people that aren’t fans as well.
Offer something in exchange for signing up on your Facebook page. Having visitors register on your page lets you engage them in ongoing dialogue about your business. Offering them something, such as an entry in a sweepstakes, makes them more likely to register on your page and provide your business with valuable leads.
Creating content for Facebook can be tedious and frustrating. If you have a Facebook business page, you need to post new content every single day to engage your audience. Can you afford this type of time commitment? If not, use targeted ads instead to bring your message to your target audience.
Try using Facebook ads. Paid ads via Facebook can help your business because they let you target your audience in various ways. You are able to specify the gender, age group, location, and more of your audience. You can be as narrow or broad as you like when specifying their needs. Set campaign budgets and bid prices to test as many headlines, images, and ad copy as you like. If your campaign doesn’t work, you can stop it right away so that you don’t overspend on it.
Use photos in every Facebook update that you do. People love looking at photos on Facebook. The more visual a post is, the better chance it has of actually becoming a bit viral. So don’t let any opportunity to get visual pass you by, even if your trying to get a post out quickly. Take the time to make it visually great.
With all of these tips, you now are ready to tackle some Facebook marketing. Go to your Facebook account now and begin using the valuable tips you have learned. The sooner you use Facebook, the sooner you can attract customers. So, get started right now!

Howard Martell is the Owner of <a href=”http://HomeProfitCoach.com”>http://HomeProfitCoach.com</a>. Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter. Check out Niche Flipper -> http://www.HomeProfitCoach.com/?rd=cf4VDpsD

Build Your Social Media Marketing Expertise With These Important Pointers

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Business owners across the world have been discovering how social media marketing can help them increase the number of customers they serve. If you are ready to join them, read this article for some tips to help you understand this exciting form of marketing. You will be pleased with the results.
If you have included Twitter in your social media plan, make sure your tweets are valuable, relevant and vary in content. Send tweets that contain suggestions and informative tips that are relevant to your business. Your subscribers are more likely to maintain interest in your content when you mix these tweets in conjunction with ones that you use to promote your products and services.
If you are using social media then you will want to market by inviting all the people you know to those pages. What if they’re not going to purchase from your business? That’s fine. You won’t have to worry about that. As long as they’re inside of your network, your business will be advertised on their network. So you will receive views by simply having them around.
Be sure to link all of your social media sites to one another for the best results. Include links if you have a blog where your consumers can see you on Twitter, YouTube and also if they want to like you at Facebook. Add your blog address and Facebook link to your Twitter account. Linking all of your social media profiles together maximizes your revenue-generating potential by converting new customers.
To make sure your social marketing campaign is reaching your customers, find out where they congregate. Are many of them on Facebook or do they prefer Twitter? Depending on your niche, you might be better off looking at LinkedIn or even YouTube. Poll your customers and find out where they spend their internet hours. Pitch your tent there.
Social media is a great tool to build trust and relationships with your customers. When marketing your business on social media, you have to be honest and always communicate with your customers. Listen to what they are saying and learn from it. You are not giving up control of your business to them, but you can learn from what they are saying and adjust your business to be more consumer friendly.
You can get your followers’ attention by posting something in a format that makes reading easier. For instance, try coming with a list of top 10 tips or writing questions and answers. The visual aspect of your article will make it more appealing and your readers will be more likely to share it.
You should find different ways to interact with customers on a personal, as well as professional, level. For example, respond to other users’ notes, statuses, images and updates. Be sure to keep any conversations that you do have professional and pertaining to your business.
Things move very fast in social media, and your company will have to adapt quickly to the changes as they come. Just, a few years ago, tablet computers and smart phones did not exist in a mass-produced and publicly available form. Keep an eye on the new technology so that you are better prepared for the changes to your marketing.
If you are going to use a microblogging service, try getting as many followers as possible. Interacting with people and responding to comments on a microblogging service is much harder when compared to using social networking websites, mostly due to the number of updates that microblogging users get in their feeds. Post updates regularly and always look for new followers.
Now that you have gained a better understanding of social media marketing, you can begin to implement it into your business plans. These suggestions are certain to aid you in developing the next step as you diagram your marketing needs. Treat yourself and your customers to the fabulous world of social media.
Howard Martell is the Owner of <a href=”http://HomeProfitCoach.com”>http://HomeProfitCoach.com</a>. Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter. Check out Niche Flipper -> http://www.HomeProfitCoach.com/?rd=cf4VDpsD